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Newsletter Therapy

Eras tour, Julia’s version


Hey Reader!

I fell into a wormhole of the time-warp variety over the weekend.

The setting was Eugene, Oregon, where I misspent a chunk of my youth with a cast of characters who all deserve their own reality shows.

It was a reunion of sorts, though that term is generally used by an organization of some kind (family, high school, summer camp) and this was more a collection of people who used to hang out together.

The surreality of spending time in a place I no longer inhabit with people I no longer see on a daily basis culminated during the theoretical purpose of the trip, which was to see a band perform its 40th anniversary show in a venue in which we all did a lot of drinking back in the day.

It was just as weird and exhausting and delightful as it sounds.

The upshot is that I had a great time and am very tired as I am no longer 24 years old and maybe can no longer truly hang.

So instead of a wildly insightful spiel on the inner workings of marketing email, I’m shaking it up a little and 1) asking for YOUR insights and 2) giving you writing prompts which may or may not change the way you write a newsletter. NBD.

So!

I’d love it if you replied to this email to tell me the one thing you wish was easier about sending a newsletter. Could be technical, content-related, philosophical, etc. Whatever aspect makes you anxious. Many thanks! 🙏🏻

And here are three things you could write about next time you’re struggling to come up with something, anything to fill the page:

  1. Your worst habit - at least the worst one you're willing to admit to. Is it that you find any excuse NOT to unload the dishwasher? You put off returning phone calls until it's embarrassing? Whatever it is, run with it. Go bg. Be bold. Make fun of yourself.
  2. What's one thing you wish you had a natural talent for? No skill or trait too large or too small.
  3. What’s your favorite possession? In a world devoted to the acquisition of things, what’s one that you would hate to part with? What does it say about you that this one is your fave?

OK, that’s it.

I’ll be back post-recovery to be smart and entertaining. Until then, thanks for reading!

Yours in the contemplation of youth revisited,

Julia


The Rocky Horror crowd understands how time travel can mess with your head, and so does this email. Forward it to someone who loves a time warp.

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